How Many People Upload to Soundcloud Daily
Digital music streaming has get the norm since the late 2010s and advancements in apps similar distribution software have also made it possible for artists to sell their music without beingness dependent on record labels and contracts. Though physical sales of music accept plummeted, people are listening more than ever via their mobile devices and pop music streaming services. In fact, music streaming has eclipsed radio based on the latest streaming trends.
In this article, we'll be featuring SoundCloud—1 of the primeval music streaming services to exist established before the whole manufacture exploded with hundreds of similar apps and sites. These SoundCloud statistics volition help yous learn more than about the company's history, target demographics, and platform usage.
- Key SoundCloud Statistics
- SoundCloud Acquirement Statistics
- SoundCloud Users Statistics
- SoundCloud Usage
Key SoundCloud Statistics
To say that the music streaming industry is huge is an understatement. Case in point: 83% of revenues in the Usa music industry came from streaming. In 2020, revenues crossed the $10 billion mark.
Among the most searched music streaming sites globally, SoundCloud placed second with 13.half-dozen million searches per month on boilerplate. However, it wasn't always like shooting fish in a barrel for the Berlin-based company. Beingness ane of the very showtime companies to offer streaming services in 2007, SoundCloud has experienced turbulent times and came close to bankruptcy until it secured almost $170 million worth of funding from the Raine Group and Temasek.
SoundCloud now boasts of over 250 meg tracks on its platform. The US is still where SoundCloud receives most of its traffic in 2021.
- SoundCloud is the second virtually searched music streaming platform globally in 2020, generating 13.half dozen million searches per calendar month on average (SEMrush, 2020).
- SoundCloud has the most diverse and largest audio catalog among music streaming sites/apps with over 250 million tracks bachelor (EDMTunes, 2020).
- 27% of SoundCloud'southward traffic comes from the U.s.. This is followed past the UK (6%), Germany (five%), France (three%), Canada (3%) (Similarweb, 2021).
- SoundCloud was able to relieve itself from bankruptcy in 2017 when information technology received $169.5 meg worth of funding from the New York investment bank Raine Group and Singapore'due south sovereign wealth fund Temasek (Techcrunch, 2019).
- In April 2020, SoundCloud announced a $fifteen million plan to help musicians amidst the COVID-19 pandemic (EDMTunes, 2020).
- SoundCloud was last valued at $500 million in 2017 (Techcrunch, 2020).
SoundCloud Revenue Statistics
The global music streaming market is projected to grow to $46.9 billion in 2027. If its growth continues, SoundCloud can end up taking a huge chunk of this market.
Since receiving its fiscal injection in 2017, SoundCloud—then led by CEO Kerry Trainor—has posted successive revenue growth. The once-beleaguered company has finally reported its first assisting quarter in 2019 and has also reported an increment in advertising revenue, subscriptions, and a subtract in operating losses.
Moreover, it also got ii more investors to fuel its journey back into the industry. Social media behemothic, Twitter, and dissemination company, SiriusXM, accept both placed their millions on SoundCloud.
- SoundCloud's revenue exceeded $200 meg in the final quarter of 2019. (Dancing Astronaut, 2020).
- Its revenue was also upwardly 37% year-on-year in 2019 (DJ Mag, 2020).
- From a revenue of €24.87 million in 2016, SoundCloud was able to increase information technology to €81.33 million in 2017 and €107.96 1000000 (approximately $127 million) in 2018 (Statista, 2021).
- SoundCloud'southward global 'Listener Business' generated $111.7 meg in 2019 and its global 'Creator Business' generated $54 million in the same year (Music Business World, 2020).
- In 2018, advert revenues were up 37.4% to €24.8 million (approximately $xl million) and constituted 23% of its total acquirement (The Music Network, 2020).
- 69.vi% of SoundCloud'due south total revenues in 2018 came from the US, including 63.9% of global subscriptions and 88.8% of ad revenues (The Music Network, 2020).
- SoundCloud's annual operating losses in 2019 also went downwards 28% from €32.9 one thousand thousand (approximately $39.7 million) to €23.8m ($26.7 million) (SoundCloud, 2019).
- In February 2020, SoundCloud airtight a $75 million investment from SiriusXM Radio Inc. (SoundCloud, 2019).
- Meanwhile, Twitter has reportedly invested $lxx million (Reuters, 2016).
Source: SoundCloud; DJ Mag
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SoundCloud Users Statistics
Bated from having an impressive collection of audio and music tracks, SoundCloud also boasts of over 20 million creators on its platforms. Combined with some of the best music distribution services, SoundCloud can be an excellent way to get your musical works out there.
Though stats on SoundCloud monthly active users in 2020 have not been updated, the latest data available show that at that place are over seventy million registered users and over 170 one thousand thousand monthly listeners.
- SoundCloud has 76 1000000 registered users (i.due east. users with accounts) and 175 million monthly listeners (DMR, 2021).
- At that place are about 25 1000000 creators in SoundCloud (Music Ally, 2020).
- 12 million of those creators are heard monthly but xiii million (52%) are not (Music Ally, 2020).
- 80,000 artists are now monetizing their work directly via SoundCloud's own distribution/services arm, Repost (Music Business World, 2020)
- 35% of SoundCloud'due south audience is betwixt the ages of xviii and 35 (Verto, 2018).
SoundCloud Usage
As we learned in the previous section, SoundCloud still has a skillful following when it comes to the number of users who visit and listen to content on the site. As of this writing, SoundCloud's global ranking in Alexa is 134, and its US ranking is 95.
Though there is no clear information on SoundCloud hours listened past users, data on Alexa indicate that the average time a visitor spends on SoundCloud each solar day is 3 minutes 48 seconds.
- Full site visits to SoundCloud on both mobile and desktop reached 164.28 one thousand thousand in March 2021 (Similarweb, 2021).
- Traffic sources for SoundCloud largely come up from directly visits (69.61%), search (17.98%), social (ix.53%), and referrals (ii.52%) (Similarweb, 2021).
- SoundCloud's global site rank in Alexa is 134, while its rank in the US is 95 (Alexa, n.d.).
- The boilerplate time a company spends on SoundCloud each twenty-four hours is three minutes 48 seconds (Alexa, northward.d.).
- 12 hours of audio are uploaded to SoundCloud every minute (Entertainment Weekly, 2020).
SoundCloud Benefits to Artists and Listeners
With over 175 1000000 listeners, we can say that SoundCloud is withal an important platform for artists who want to showcase their music, receive feedback from other creators, and connect with their fanbase. Meanwhile, listeners likewise benefit from using SoundCloud not simply because of the complimentary streaming service but also because of the wide range of music tracks they can discover on the platform. Too, you can always go for a paid subscription if you desire to take reward of the more advanced features and tools institute on the site.
Overall, SoundCloud is both for musicians and music lovers. With a new CEO in position—Michael Weissman—it is yet hard to tell whether the company volition be able to continue its winning streak. In the meantime, in that location are literally millions of music tracks still left to be enjoyed and discovered on SoundCloud.
References:
- DJ Magazine (2020). SoundCloud Reports Get-go-Ever Profitable Quarter. Retrieved from DJ Mag
- Eliezer (2020). How SoundCloud is proving a dandy digital turnaround story. Retrieved from The Music Network
- Gail (2020). Soundcloud Had Its Beginning-Always Profitable Quarter in 2020. Retrieved from EDMTunes
- Hwong (2018). Has SoundCloud Captured the Youth Market place? Retrieved from Verto
- Ingham (2020). SoundCloud, with More Than 200M Tracks on Its Platform, Saw 12-monthly Revenue Run-Rate Top $200 1000000 in 2019. Retrieved from Music Concern World
- Lichterman (2020). Everything you need to know nearly SoundCloud. Retrieved from Amusement Weekly
- Lunden (2020). Music Streaming Pioneer SoundCloud Raises $75M from Pandora Ower SiriusXM. Retrieved from Techcrunch
- Mao (2020). SoundCloud exceeds $200 million in annual revenue for the first time. Retrieved from Dancing Astronaut
- Music Ally (2020). 12m SoundCloud creators go heard every month (only 13m don't). Retrieved from Music Marry
- Reuters (2016). Twitter invests $seventy million in SoundCloud: Re/code. Retrieved from Reuters
- Russell (2019). SoundCloud buys artist distribution platform Repost Network. Retrieved from Techcrunch
- SEMrush (2020). Most searched music streaming services worldwide in 2020, past average monthly search volume. Retrieved from Statista
- Similarweb (2021). SoundCloud.com. Retrieved from Similarweb
- Smith (2021). SoundCloud Statistics and Facts (2021): By the Numbers. Retrieved from DMR
- SoundCloud (2019). SoundCloud Annual Report. Retrieved from DigitalMusicNews
- Statista (2021). Revenue generated past SoundCloud from 2010 to 2019. Retrieved from Statista
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Source: https://financesonline.com/soundcloud-statistics/
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